The Realms
A Rochester gaming lounge built like a screen-printed war poster — every figure drawn by hand.
00 — About the client
The Realms is a tabletop gaming lounge in Rochester, NY — three private themed rooms for Warhammer, D&D and board-game nights, plus a stocked painting bench. The founders are part of the local hobby scene, one a competition miniature painter, and they were about to launch on a generic drag-and-drop template.
01 — The brief
What they needed
Out-class the template the founders already had lined up with a site that looks like the hobby feels — hand-made and characterful, built for gamers, not a booking widget.
The constraint that shaped it
No Games Workshop IP could appear anywhere, so the entire visual world — knight, army minis, every emblem — had to be illustrated from scratch for the build.
02 — Typography
Display — Anton
Aa Gg
The quick brown fox.
Body — Zilla Slab
The quick brown fox jumps over the lazy dog. 0123456789 — legibility holds from caption to paragraph.
Why this pairing
Anton stacks the headlines like a screen-printed war poster — heavy, condensed, all-caps with the last word in blood red; Zilla Slab keeps the room copy and opening hours readable underneath. Cinzel sets the wordmark, Oswald the labels.
03 — Color
Aged paper
#ece4d2
Ink
#1c1815
Blood red
#b5231f
Bone
#f5f1e8
04 — The work
05 — Outcome
Original figures illustrated for the build — knight, minis & emblems